Finding data quickly - Analyzing data ad hoc - Reporting results flexibly
As a professional user, InfoZoom helps you handle ever larger quantities of data in cutting-edge business intelligence processes. InfoZoom comes into play at two points within these BI processes: During data profiling, which allows rapid and precise diagnosis of the source data, and at the front end as an ad-hoc analysis and reporting tool with intuitive operation. For both areas of application, no programming or other expert knowledge is required.

Visual business intelligence 

Zoom technology imports large quantities of data within seconds and displays it in clearly condensed form in a single action window, giving you, the PC user, a complete overview of your data in a whole new and unprecedented way. Unlike current solutions that offer results from previously formulated queries, this system enables you to view with total impartiality the whole information landscape laid out in front of your eyes and identify what information is actually contained in your data. 

BI begins with data quality 

InfoZoom imports over 1 million data sets from all commonly used systems within seconds via standard interfaces and compresses the data sets to the width of the screen. It enables departments to control the quality of their database, detect errors and make corrections in the right places themselves, without the support of the IT department. 

RAM-based ad-hoc data analysis (In-Memory Analytics) 

With the data displayed in its entirety, you can spot conspicuous characteristics straight away and, if you want to know more, intuitively 'zoom in' on the data by clicking the mouse. The extent to which the information is compressed changes continually to suit your interests. You can answer complex queries and display the results in presentation graphics and reports. This method of Information Zooming is an intelligent way for you to generate important findings from the available data.